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Grocery chain to open new stores

GROCERY chain Somerfield has unveiled plans for more store openings amid further signs it has benefited from its local trading strategy.

The Bristol-based group said like-for-like sales excluding petrol had grown by 6.4% in the 12 weeks to Easter – well ahead of its larger supermarket rivals – as it seeks to become “Britain’s favourite local grocery shop”.

Chief executive Paul Mason said the performance was a “solid endorsement” of its local focus as it announced three new stores will open next month in Hove, Bristol and Hopton-on-Sea, Norfolk.

Somerfield currently has around 900 stores but plans to open around 250 more in the next three years, as well as refurbishing 200 existing stores.

The chain’s owners – a consortium including property tycoon Robert Tchenguiz, private equity firm Apax and investment bank Barclays Capital - are looking to sell the business although only one bidder, the Co-op, has reportedly submitted a bid. The consortium is said to be holding out for £2bn.

Somerfield, which employs 42,000 staff, has already spent £100m in the past 12 months revamping 250 current outlets. It expects the 250 new stores planned to add more than £500m to sales in 2010. All the new stores will be based in high street, city or small town locations to fit with the chain’s local focus.