Space Group think pink to raise charity cash

Nov 4 2009 by Karen Dent, The Journal

STAFF from architectural firm Space Group were in the pink in their campaign to raise cash and awareness about breast cancer.

The South Gosforth-based firm charged staff a minimum donation of £2 to wear the hot pink _space-branded T-shirt to work for Breast Cancer Campaign’s national ‘Wear it Pink’ day.

Anyone who wanted to wear their jeans to work for the day had to fork out another £1, which also went to support the Breast Cancer Campaign.

Space Group chief executive Rob Charlton said: “Breast cancer research has made considerable progress over the past two decades, but vital work is still under way to improve quality of life and survival rates.

“As our corporate colour is hot pink, we felt this was something we could get behind by selling T-shirts in exchange for a donation.

“One woman in nine in the UK will be diagnosed with breast cancer during her lifetime and every donation helps bring us a step closer to beating the disease.”

Donations are used to pay for research into treating and preventing breast cancer in the UK and Ireland.