Stockton firm Brulines signs new pub co deal

DATA monitoring company Brulines has signed a long term agreement with a major pub group to use its beer monitoring system.

The deal with Enterprise Inns means that Brulines’ iDraught system will be rolled out to 500 of the group’s pubs, bringing the total installation figure to more than 2,000. It also includes the introduction of the Stockton company’s Nucleus Smart Till system.

Brulines chief executive James Dickson said: “We are delighted that Enterprise has chosen to extend its relationship with Brulines, and to be partnering Enterprise in delivering the iDraught system to its publicans and are confident that the insights it provides will help them drive best-in-class margins on draught products.

“The introduction of Nucleus Smart Tills gives publicans the opportunity to track draught dispense volumes against till data, giving greater transparency on pub performance, and the opportunity to maximise profit.”
 

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