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A MAN WITH A PLAN

LINTHORPE Road South is a corner of Middlesbrough that’s been totally transformed in recent years.

Investment and improvement has turned the area into a thriving community of bars, restaurants and specialist retail shops.

Now full of energy and opportunity, it’s another example of how the town is transforming itself into a forward-thinking city region.

Key to this Middlesbrough make-over has been the development of designer store Psyche.

This week the town’s “Harvey Nichols of the North” will celebrate 25 years.

Now a nationally recognised designer mecca, Psyche has played its part in putting Middlesbrough on the map.

And plans are already underway to take the store to the next level - by creating a 270 seat rooftop restaurant and a 40 bed boutique hotel by the end of 2009.

JOANNE WELFORD met the store’s boss Steve Cochrane.

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